UAV Coach
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Read MoreThe problem
What's Stopping You from Getting More Clients?
01
A referral is only the beginning
Someone may know your name without understanding your approach. Give them useful content to explore before they decide to book.
02
The ad could belong to anyone
Stock promises do not show how you coach. Make your perspective, expertise and teaching recognizable in the feed.
03
The call comes too soon
A calendar link asks for commitment. Explain who the coaching is for, how it works and what the conversation will cover first.
We'll build a client acquisition system so your pipeline stays full without you spending hours on marketing.
Book a Discovery Call →The creative
Your Growth, Powered by Creative
Coaching is a trust business. The right ad creative builds that trust before the first call, turning cold audiences into pre-sold prospects who are ready to invest.
SaaS sales techniqueUGC
Event planning courseUGC
Back pain educationUGC
Women in leadershipBranded
Freelance tech skillsUGC
Career skills programBranded
Learner confidenceUGC
MBA investment adviceUGC
President’s Club experienceHigh production
Meet Bethany OnlineBranded
Drone pilot trainingHigh production
FE electrical exam adviceUGC
The work
Six steps, built around your coaching offer
Research, student profiling, landing pages, creative and paid advertising work together. Each cycle uses what we learn from your prospects.
-
Step 01 of 06
Research who chooses the offer, what they compare it against, what evidence supports the offer and how they describe the decision. Your existing applicant, learner or customer data adds context.
What you get
- Program and audience research
- Competitor and proof review
- Decision questions in the audience’s words
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Step 02 of 06
Choose the profiles the offer serves, then write a message for each. The claim, proof and objection shape what the page says, what the ad shows and when the audience sees it.
What you get
- Profiles and messaging
- Claims backed by offer evidence
- Channel and timing plan
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Step 03 of 06
Build pages and a VALA journey that explain the offer before asking for details. For inquiries, qualification means a submitted form from someone who understands the offer, is interested, wants to learn more, and is willing and able to pay. Purchases and registrations retain their own definitions.
What you get
- Pages built and tested
- Qualification fields for inquiry journeys
- Useful content and follow-up
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Step 04 of 06
We turn your client results and your story into ads that make the right prospect feel seen and ready to reach out.
What you get
- Static, UGC and video creative
- New hooks tested
- Ad and page copy
-
Step 05 of 06
We match your ad spend to your coaching offer and income goals, testing fast, scaling what converts, and eliminating what doesn't. We find your ideal client across Meta, LinkedIn, and YouTube wherever they're spending time and making buying decisions.
What you get
- Campaign build and management
- Budget review against agreed outcomes
- Reporting matched to the model
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Step 06 of 06
We track booked calls and paid clients, not just clicks. Every campaign is optimized toward revenue, not vanity metrics.
What you get
- Regular results review
- A clear recap for your team
- Research and creative updated from evidence
Each cycle starts from what the last one proved
Use what prospects tell you to improve the next cycle of research, creative and paid advertising.
Book a Discovery Call →The proof
Education and coaching growth, in practice.
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Read MoreWhy us
The Only Agency That Lives in Education
We focus on education and coaching. Our campaigns are built around how people choose a coach: your expertise, your story, and the results your clients achieve.
We know the coaching buyer
Coaching clients invest in transformation, not products. We build campaigns around the psychology of how people choose a coach and what moves them to book a call.
Evidence behind the offer
Bring together your expertise, teaching and real client experiences. Use claims you can support and examples that help someone judge the fit.
Your results, front and center
Client transformations, testimonials, your own story. We make your proof the first thing prospects see because in coaching, proof is everything.
Questions
Frequently Asked Questions
How do you market a coaching business with paid ads?
Coaching ads work best with a two-step funnel: awareness creative that builds trust (client testimonials, your story, results), followed by retargeting ads that drive discovery call bookings. We build both and optimize the full sequence.
What makes Think Orion different for coaching marketing?
We work exclusively with education and coaching businesses. We understand how coaching clients decide and build campaigns around that behavior.
When should I hire a coaching marketing agency?
When your coaching offer is proven and you’re ready to invest in paid acquisition. If referrals have plateaued and you want a predictable pipeline, that’s the signal.
Which platforms work best for coaching ads?
LinkedIn is strongest for business and executive coaches. Meta works well for life, mindset, health, and fitness coaches. YouTube is strong for coaches with content-heavy brands.
How much should I budget for coaching marketing?
Most coaching businesses invest $5k to $10k per month in ad spend to see consistent results. We’ll help you define the right budget based on your offer price and client lifetime value.
Where is Think Orion located?
We’re fully remote with team members across multiple time zones (North America, Africa, Asia, and Europe).